by Jeffrey Hollender | Jun 13, 2016
When Donald Trump screams his mantra, telling us he will “make America great again,” he’s right that we’re no longer great, he’s just clueless as to why. America’s decline is not because we embrace immigrants; participate in NATO, elect inept politicians or because of...
by Jeffrey Hollender | Apr 7, 2016
Let me share a note from my friend Shel Horowitz, who co-authored two Guerrilla Marketing books with the legendary Jay Conrad Levinson. Shel is quite an interesting guy. Last time I googled for him, I got more than 100,000 hits. I’ve always thought of him as...
by Jeffrey Hollender | Apr 5, 2016
This is an excerpt from my article originally posted on the Standford Social Innovation Review on 03/30/16 We live with an illusion so powerful that we endlessly mistake it for reality. Merriam-Webster defines “free market” as “an economic market or system in which...
by Jeffrey Hollender | Dec 7, 2015
The Guardian recently posted an interactive dictionary of corporate values and terms to explore what words like ‘authentic’ and ‘green’ actually mean when used to describe companies and products. The company values dictionary defines 8 terms: authentic, ethical,...
by Jeffrey Hollender | Jul 14, 2015
This post first appeared in my new column Inspired Protagonist on Greenbiz.com. http://www.greenbiz.com/article/weve-lost-our-moral-compass Over the past several years, legal settlements for unethical, fraudulent or criminal activity by the world’s largest...
by Jeffrey Hollender | Oct 1, 2013
Several months ago I posted about “The Poverty-Creation Industry, so I was fascinated to see Peter Buffett’s (son of Warren Buffett) New York Times Op-Ed on the “The Charitable-Industrial Complex.” Peter starts by discussing the unintended consequences of well...
by Jeffrey Hollender | May 1, 2013
If business stopped externalizing its costs it would stop making money! I’m somewhat obsessed with the concept of “externalities” and its companion concept developed to capture them, “full cost accounting.” “Externalities” are the costs and negative impacts imposed by...
by Jeffrey Hollender | Apr 17, 2013
Have you heard about HSBC’s terrorist funding scandals? How about the many banks involved in LIBOR rigging, essentially playing games our money? If you’re an ordinary person, hearing these things was shocking. But let me be clear: it’s not shocking that banks have...
by Jeffrey Hollender | Feb 15, 2013
Guest Blog Post by Perzen Patel of Ennovent, a global organization that accelerates innovations for sustainability in low-income markets. Tropical forests are critical global ecosystems. Not only do they represent an incredible wealth of biodiversity, play an...
