by Jeffrey Hollender | May 27, 2008
Recently the Wall Street Journal explored one aspect of this perennial question. Will consumers pay more for products they believe are ethically superior to regular products or even products produced in an unethical fashion? I have known the answer to this question...
by Jeffrey Hollender | May 24, 2008
I hate leaving home on Sunday afternoons. The weekend is short enough as it is. With spring in Vermont in full bloom, and my daughter home from college, I was sad to be taking off. My week began with a Monday morning speech at the Front End of Innovation conference,...
by Jeffrey Hollender | May 12, 2008
Recently the New York Times reviewed The Big Squeeze: Tough Times for the American Worker, by Steven Greenhouse, a reporter for the newspaper. The book, published by Knopf last week, examines how companies like Fed Ex and Walmart bleed workers to reap hundreds of...
by Jeffrey Hollender | Apr 25, 2008
I recently spent a day and a half in our quarterly board meeting. Many more hours went into preparing for it. I have put more than 30 years of my life into pre-meeting stress and anxiety and post-meeting exhaustion and reflection. These meetings are almost miniature...
by Jeffrey Hollender | Apr 23, 2008
Recently, I spent the afternoon talking with David Suzuki, a man whose brilliance is matched only by his humility. Overlooking the St. Lawrence River in downtown old Montreal, we sat for several hours. David Suzuki is a rock star of the environmental movement in...
by Jeffrey Hollender | Apr 22, 2008
Who wins when multi-national corporations acquire small, natural-products companies? The anecdotal evidence suggests it’s not the entrepreneur. While there are a few potential success stories, such as Groupe Danone’s acquisition of a majority stake in...
by Jeffrey Hollender | Apr 7, 2008
I have often wondered whether a company can truly be evil. Not a company run by evil people, but a place where decades of evil have seeped right into the corporate fabric. Almost ten years ago, at a Business for Social Responsibility conference in Los Angeles, I...
by Jeffrey Hollender | Mar 26, 2008
It had all the makings of a nightmare:
”Seventh Generation Battles Carcinogenic Chemical Controversy”
“Organic” and “Natural” Consumer Products Found Contaminated with Cancer Causing Chemical!” Less than two weeks ago, I...
by Jeffrey Hollender | Feb 28, 2008
“Do corporations exist solely to maximize their bottom lines? We don’t think so.” Forbes Magazine, February 2008 I’ve made statements like that for over 20 years. I’ve been laughed at, ridiculed, and have at times questioned my own...
