by Jeffrey Hollender | Apr 7, 2016
Let me share a note from my friend Shel Horowitz, who co-authored two Guerrilla Marketing books with the legendary Jay Conrad Levinson. Shel is quite an interesting guy. Last time I googled for him, I got more than 100,000 hits. I’ve always thought of him as...
by Jeffrey Hollender | Apr 5, 2016
This is an excerpt from my article originally posted on the Standford Social Innovation Review on 03/30/16 We live with an illusion so powerful that we endlessly mistake it for reality. Merriam-Webster defines “free market” as “an economic market or system in which...
