Fantastic new book out today that I highly recommend by entrepreneur and New York Times bestselling author David S. Kidder called THE STARTUP PLAYBOOK: The Secrets of the Fastest-Growing Startups From Their Founding Entrepreneurs. 

Kidder shares the raw experiences of some of the world’s most influential entrepreneurs and CEOs, revealing their philosophies and strategies for winning in complex and unforgiving marketplaces. Drawing on his unprecedented access to these men and women in addition to his own experiences as founder of three acquired startups, Kidder creates a highly instructional tour of the proprietary ideas and actions of some of the most extraordinary and successful entrepreneurs of our time, including Elon Musk (PayPal, Tesla, SpaceX), Reid Hoffman (LinkedIn), Sarah Blakely (SpanX), Steve Case (AOL), Tony Hsieh (Zappos), Chris Anderson (TED), Robin Chase (ZipCar) and 35 others.

In the book he relays their stories, wisdom, breakthrough moments, and management philosophies and techniques with radical transparency. From non-profit to for-profit, from tech and finance to flowers, shoes, and pantyhose, all of the entrepreneurs interviewed are market disruptors with experience surviving and thriving in this economy.

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